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Making Your Booth Work

Making Your Booth Work

You’re in the show… what now?

As long-time pros in the event industry, we’re blessed to know and work with some of the best when it comes to presenting a professional image at our shows.

Whether it’s the overall design of your booth, your
pre-show social media presence, design and quality printing of marketing pieces to distribute at your booth, or tips on how to make the most of your tradeshow investment, we can help and/or point you in the right direction.

Our industry contacts are our friends, and we know they will treat you right and provide what they promise.  Some even offer special deals for our exhibitors.  If you need help preparing for your next show in any of these areas, don’t hesitate to contact us for our preferred vendors.


Making Your Booth Work

A skirted table, chair, and an 8×10 space will not sell your products or services.  That job, my friend, is up to you.

Your booth space is prime real estate on the busiest street in town.  Your job is to create the “curb appeal” that pulls in customers – but how do you do that?

VISUAL APPEAL

Making your space look unique is key – cover your table, bring a backdrop, tall vertical signs, or an interactive display.  Think vertical when it comes to your table, not just horizontal.  The people in your booth are part of that visual – make sure they are representing your brand or message in the way they dress.  Need help?  We can point you in the direction of Booth Designers, Signage Experts, Tablecovers, and Staff Apparel.

GIVE THEM A TAKEAWAY

On your table, provide takeaway pieces that remind your visitors why they want to work with you.  A
business card isn’t enough.  We can connect you with Print and Web Designers, Printers, Copywriters, and folks that can make your brand come to life on Promotional Products/Swag.

CONNECT AGAIN

Make the most of the leads you receive with post-show marketing  –  Email Marketing, Social Media
Interaction,
and other avenues of following up.  We can connect you with Pre- and Post- Show Marketing Strategists, to keep your business top of mind.